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For the primary time ever, males’s and girls’s cricket rights can be offered individually for the Indian market by International Cricket Council (ICC). The potential companions of the apex cricketing physique can bid for 16 Men’s occasions (over 8 years) and 6 Women’s occasions (over 4 years), totalling 362 and 103 matches respectively. These whole matches talked about will account for ICC senior occasion matches solely. Men’s and Women’s Under 19 Cricket World Cup/T20 World Cup matches will type part of the tender however are along with these figures.
Interested events can be required to submit a bid for the primary 4 years of males’s occasions. However, in addition they have the choice of bidding for an eight-year partnership.
The International Cricket Council will launch its first Invitation To Tender (ITT) for media rights for the subsequent cycle of ICC occasions beginning in 2024 on Monday, June 20. The ITT is for the Indian market solely, with as much as six packages obtainable throughout TV solely, digital-only or a mixture of each.
ICC Chief Executive Geoff Allardice mentioned: “International cricket constantly attracts large audiences and that’s driving important curiosity from broadcasters for ICC occasions. We have multiple billion followers that passionately observe the sport globally, and they are going to be trying ahead to seeing the very best gamers on this planet competing for cricket’s most prestigious trophies.”
“There has been important progress in curiosity in ladies’s cricket during the last 5 years and we’ve made a long-term strategic dedication to speed up that progress and unbundling the rights for our ladies’s occasions will play an enormous position in that. We are in search of a broadcast associate who is happy by the position they are going to play in rising the ladies’s sport and making certain extra followers than ever earlier than can get pleasure from it,” he added.
The ITT can be launched on June 20 and events must e-mail: firstname.lastname@example.org to entry the tender paperwork. A call can be made by the ICC Board in September 2022. The ITTs for added markets can be launched following that.
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