Ms. Sandberg flirted with leaving Facebook. In 2016, she advised colleagues that if Hillary Clinton, the Democratic presidential nominee, received the White House she would probably assume a job in Washington, three individuals who spoke to her in regards to the transfer on the time stated. In 2018, after revelations about Cambridge Analytica and Russia’s interference within the 2016 U.S. presidential election, she once more advised colleagues that she was contemplating leaving however didn’t wish to achieve this when the corporate was in disaster.
Last 12 months, Mr. Zuckerberg stated his firm was making a brand new guess and was going all in on the metaverse, which he known as “the successor to the cell web.” In his announcement, Ms. Sandberg made solely a cameo, whereas different executives have been extra prominently featured.
As Mr. Zuckerberg overhauled the company to concentrate on the metaverse, a few of Ms. Sandberg’s obligations have been unfold amongst different executives. Nick Clegg, the president of worldwide affairs and a former British deputy prime minister, turned the corporate’s chief spokesman, a task that Ms. Sandberg had as soon as taken. In February, Mr. Clegg was promoted to president of worldwide affairs for Meta.
Ms. Sandberg’s profile dimmed. She targeting constructing the advertisements enterprise and rising the variety of small companies on Facebook.
She was additionally centered on private issues. Dave Goldberg, her husband, had died unexpectedly in 2015. (Ms. Sandberg’s second e-book, “Option B,” was about coping with grief.) She later met Mr. Bernthal, and he and his three kids moved to her Silicon Valley dwelling from Southern California throughout the pandemic. Ms. Sandberg, who had two kids with Mr. Goldberg, was centered on integrating the households and planning for her summer time wedding ceremony, an individual near her stated.
Meta’s transition to the metaverse has not been easy. The firm has spent closely on metaverse merchandise whereas its promoting enterprise has stumbled, partly as a result of privateness modifications made by Apple have damage focused promoting. In February, Meta’s market value plunged greater than $230 billion, its greatest one-day wipeout, after it reported monetary outcomes that confirmed it was struggling to make the leap to the metaverse.
In the interview, Ms. Sandberg stated Meta confronted near-term challenges however would climate the storm, because it had throughout previous challenges. “When we went public, we had no cell advertisements,” Ms. Sandberg stated, citing the corporate’s speedy transition from desktop computer systems to smartphones final decade. “We have finished this earlier than.”